Give More And Get More
Dear Friend,
You wish to enjoy. You want to have a grand time. You long to be rich, powerful, popular and famous. You desire to be liked and loved. You yearn to feel important, recognised and appreciated. Of course you want to be happy always. If only you pause and think for a second, you will realise that not only you but all others thirst for these blessings and benefits. Practically, all human beings want to enjoy themselves, be rich, have power and remain popular and famous. Every one has a craving to feel important and wanted, though the priorities and intensity may differ from individual to individual due to age, social background, education, time and place. In other words, there could be individual differences and preferences but all will have basic needs plus other wants, desires and dreams.
Thus, on the surface it may seem that each one of us is competing with everyone else in this world and engaged in a bitter, never-ending rat-race. It is but natural for all human beings to desire and work for wealth, power, prestige, recognition and appreciation. We can take it that this is the law of human nature.
Having understood the law of human nature, we can now try and see how we could benefit from it. If you can grow rich and powerful while helping others also to gain the same, they will be only too willing and eager to work with you and throw in their lot with you. This is the big secret of making people want to do things for you. We can make others want to do things for us by knowing and learning as much as possible about what the other person wants--what makes him hungry, thirsty and eager for things in life.
In any legitimate enterprise or transaction both parties--we and the others--should get something. The secret is to highlight what the other person would get or how he would benefit and not ourselves. The first thing the other person is keen to know concerning any proposition you make is what he would get out of it. We must, therefore, approach him from his angle. We must first tell him how he stands to gain and benefit. We must magnify manifold the "You" and minimise or still better leave out the "I" when you deal with others. Let them see and understand what they will get, what benefits they could derive.
Apart from various material needs and comforts, human beings have four basic desires or cravings. They have the desire to feel important, to obtain appreciation, to earn love and liking and to avoid effort and exertion as much as possible. We must begin by catering to these desires to win them to our side. We must, help them to help us. Get interested in others. Learn more about others. Encourage them to talk about themselves. be a good and sincere listener.
When you take a genuine and sincere interest in others, you will find them reciprocating. They will take interest in you and help you, and all can succeed and prosper.
As suggested by many of our readers we have been giving a special colour supplement of 16 pages providing valuable guidance material. This is not all. Readers at most places have been receiving their copies nicely wrapped in poly packs. All this plus the extra 32 pages means that the magazine has gone from 124 o 156 pages at no extra cost. Again we are happy to provide more relevant information to our readers and we look forward to receiving your feedback on our innovations.
Helping you to know, lead and succeed,
Yours sincerely,
Sd/-
(Surendra Kumar Sachdeva)
Dear Friend,
You wish to enjoy. You want to have a grand time. You long to be rich, powerful, popular and famous. You desire to be liked and loved. You yearn to feel important, recognised and appreciated. Of course you want to be happy always. If only you pause and think for a second, you will realise that not only you but all others thirst for these blessings and benefits. Practically, all human beings want to enjoy themselves, be rich, have power and remain popular and famous. Every one has a craving to feel important and wanted, though the priorities and intensity may differ from individual to individual due to age, social background, education, time and place. In other words, there could be individual differences and preferences but all will have basic needs plus other wants, desires and dreams.
Thus, on the surface it may seem that each one of us is competing with everyone else in this world and engaged in a bitter, never-ending rat-race. It is but natural for all human beings to desire and work for wealth, power, prestige, recognition and appreciation. We can take it that this is the law of human nature.
Having understood the law of human nature, we can now try and see how we could benefit from it. If you can grow rich and powerful while helping others also to gain the same, they will be only too willing and eager to work with you and throw in their lot with you. This is the big secret of making people want to do things for you. We can make others want to do things for us by knowing and learning as much as possible about what the other person wants--what makes him hungry, thirsty and eager for things in life.
In any legitimate enterprise or transaction both parties--we and the others--should get something. The secret is to highlight what the other person would get or how he would benefit and not ourselves. The first thing the other person is keen to know concerning any proposition you make is what he would get out of it. We must, therefore, approach him from his angle. We must first tell him how he stands to gain and benefit. We must magnify manifold the "You" and minimise or still better leave out the "I" when you deal with others. Let them see and understand what they will get, what benefits they could derive.
Apart from various material needs and comforts, human beings have four basic desires or cravings. They have the desire to feel important, to obtain appreciation, to earn love and liking and to avoid effort and exertion as much as possible. We must begin by catering to these desires to win them to our side. We must, help them to help us. Get interested in others. Learn more about others. Encourage them to talk about themselves. be a good and sincere listener.
When you take a genuine and sincere interest in others, you will find them reciprocating. They will take interest in you and help you, and all can succeed and prosper.
As suggested by many of our readers we have been giving a special colour supplement of 16 pages providing valuable guidance material. This is not all. Readers at most places have been receiving their copies nicely wrapped in poly packs. All this plus the extra 32 pages means that the magazine has gone from 124 o 156 pages at no extra cost. Again we are happy to provide more relevant information to our readers and we look forward to receiving your feedback on our innovations.
Helping you to know, lead and succeed,
Yours sincerely,
Sd/-
(Surendra Kumar Sachdeva)
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