Friday, September 16, 2011

What is Amway?

Editorial page of Amagram 1998  Amway India India!
Welcome!  What is Amway?

That's a good question, and you'll soon discover there's more than one correct answer.  Amway means different things to different people.

Some say Amway means an independent business of  your own, which it is --and more.  Others see it as a unique way of marketing high-quality products to customers, which it is -- and more.  Still others say it is a unique opportunity in which you succeed when others succeed, which it is-- and more.

Amway is all these things, but it is more.  We feel that Amway is essentially an idea.

An idea that says it doesn't matter who you are or where you come from.  It doesn't matter how rich or how poor you are, how old you are or how young.  It doesn't matter if you're advantaged or disadvantaged, educated or uneducated.  Whether you're married  or single doesn't matter either.  All that matters is that you're willing to make an effort.  If you are, the Amway Distributorship offers you a fair and honest opportunity to improve your position in life.

Some have asked why we use the "Direct Selling"  methods of marketing.  There are many reasons.  One, as the name implies, it is a direct, efficient way to move products from the manufacturer to the consumer.  Two, it provides an easier way for anyone to start an independent business.  Three, it sets Amway--and you--apart from other companies and opportunities.  And,  four--it works!  We're certain that Amway will succeed in India because of the many people we have met in preparation for the launch: dedicated officials, talented employees, hard-working citizens.  We're confident about Amway's future in India because of our success in nearby markets such as Japan, Indonesia, Hong Kong, China, and Malaysia.  And we believe Amway will work because more than three million people around the world already prove it works every day.

We are honoured to have Amway in India. As we embark on this exciting venture, we can assure experienced worldwide Amway team.  A great future awaits us all.

Welcome to the World of Amway!

                                                                                                AMWAY POLICY BOARD

2 AMAGRAM April 1998

Amway launched India on 1998

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